Thursday, June 10, 2010

Get Celebrity Color with Redken

As stars walked the red carpet for the MTV Movie Awards they showed off their “just-off-the-runway” gowns, sparkling jewels and of course, amazing haircolor. Tracey Cunningham, Redken Creative Consultant for Color and Hollywood colorist, helped Cameron Diaz, Jessica Biel and Jennifer Lopez prepare for the awards with Redken color. If you’re looking for Cameron, Jessica or Jennifer color, ask your colorist for the following formulas:

UNIVERSAL CITY, CA - JUNE 06: Cameron Diaz poses in the press room at the 2010 MTV Movie Awards held at the Gibson Amphitheatre at Universal Studios on June 6, 2010 in Universal City, California. (Photo by Jason Merritt/Getty Images)


Cameron Diaz: Apply equal parts of Shades EQ 09AA Papaya + 09G Vanilla Crème (with a volume 30 developer). Finish with Shades EQ 000 Crystal Clear.


UNIVERSAL CITY, CA - JUNE 06: Jessica Biel arrives at the 2010 MTV Movie Awards held at the Gibson Amphitheatre at Universal Studios on June 6, 2010 in Universal City, California. (Photo by Jason Merritt/Getty Images)

Jessica Biel: Apply equal parts of Shades EQ 09NB Irish Crème + 09AA Papaya (with a volume 30 developer). Highlight with Redken Blonde Icing Conditioning Crème Lightener. Finish with Shades EQ 000 Crystal Clear.


 
Jennifer Lopez: Apply Shades EQ 09NB Irish Crème (with a volume 30 developer). Highlight with Redken Blonde Icing Conditioning Crème Lightener. Finish with Shades EQ 000 Crystal Clear.

Shades EQ is a demi-permanent color which provides healthy, shiny results, incredible conditioning with an amazing number of mixing possibilities. Shades EQ is used as a glaze, color refresher, and also color correction. Ingredients include acidic pH; no lift, non-ammonia formula; long-lasting colorants; wheat amino acids, and silicon.

Blonde Icing Conditioning Crème Lightener is ammonia free and lifts hair up to 7 levels while exclusive Lumisilk Technology smoothes and preserves hair’s structure to keep it healthy, shiny and strong.